Juice CSR Platform Plenary meeting
After appointing Fair & Sustainable – a well-known Dutch consultancy specialized in sustainable supply chains – as the new service provider to manage the Platform together with AIJN, the Platform had its first 2016 meetings in February in Brussels. Three new members were welcomed to the Platform – Frutco, Zerya and Niederrhein Gold. Next to the Working Group on Orange / Brazil that kick-started last September, Platform members decided to launch two new Working Groups: one on apples and berries from Europe, and another on pineapples from Thailand. In addition, new promotion strategies were discussed, which all proves great ambitions for 2016.